Athlone Towncentre is Ready to Raise the Style Stakes Next Friday


Thursday 26th July 2018 

Athlone Towncentre is ready to raise Style Stakes at the Galway Races next Friday with its ‘Friday’s Most Stylish’ Competition. Taking place on Friday, 3rd August, ‘Friday’s Most Stylish’ sponsored by Athlone Towncentre is expected to be one of the biggest gatherings of race going fashion lovers to date on the Friday of the Festival.   Celebrity judges Anna Geary, Broadcaster, Athlete, Performance & Wellbeing Coach and Marietta Doran, Fashion Stylist & Racing Style Presenter will be joined by Guest Judge Stylist Rebecca Rose who won the competition last year.  Rebecca is building a successful career as a Professional Stylist following her own win in 2017.  She has a keen eye for combining high street and boutique finds which create the individual looks all judges deem to be hot contenders for the coveted title of ‘Friday’s Most Stylish 2018’ sponsored by Athone Towncentre.

This year sees the biggest Prize Fund on offer for the competition yet, as it is in excess of €3000.  The lucky winner will leave Galway Racecourse with a €1500 Athlone Towncentre shopping spree, a two night luxury hotel & spa break at Sheraton Athlone Hotel, a Gucci Watch courtesy of Fields The Jeweller and bespoke head piece created by Milliner Suzie Mahony plus racing hat hire for the year.  With the competition in its sixth year, the spotlight will be on fashion forward style reflected by the contemporary retailers housed within Athlone Towncentre.

Judging for ‘Friday’s Most Stylish’ sponsored by Athlone Towncentre begins throughout Galway Racecourse at 3.30pm.  This year ‘Friday’s Most Stylish’ sponsored by Athlone Towncentre Finalists will be announced in the Athlone Towncentre Marquee beside the new Wilson Lynch Building at 6pm.  The Overall Winner will be announced in the Marquee at 6.10pm with photo opportunities taking place in the Parade Ring at 6.25pm.

Social Media fans are advised to keep an eye on the Athlone Towncentre Facebook and Instagram accounts as fashion bloggers Two Broke Divas take them over for the day.  They will showcase the style on view at ‘Friday’s Most Stylish’ competition as well as giving viewers exclusive access to what happens behind the scenes on the day.

Talking about her excitement ahead of the competition Anna says “I am thrilled to be part of such a fashion filled day as ‘Friday’s Most Stylish’ sponsored by Athlone Towncentre at Galway Races.  I especially love to see how people put their own stamp on their outfit, whether it’s a self-made piece, or attention to the finer details to finish off their ‘look’. People put so much effort into getting ready, using their style instinct to mix pieces from high street stores with boutique gems. It is this individual flair for style that I’ll be looking for on the day.  It’s about expressing your personality through your outfit, and wearing what works for you, so you can feel your best self.”

Athlone Towncentre Manager Shirley Delahunt says “we are delighted once again to be involved with the Galway Races.  The Friday evening of race week has undoubtedly found its place on the calendars of stylish race goers from far & wide.  We have seen a real evolution of style at the races over the last number of years which perfectly complements the 60 high street stores and boutiques we house in Athlone Towncentre.  This competition and its previous winners have demonstrated that racing style is now more about reflecting ones’ individual personality and flair for style as opposed to spending an exorbitant amount of money on clothing one cannot wear more than a handful of times.  We’re looking forward to the fresh new take on the competition this year where style becomes a character in itself at Galway Racecourse.”

Talking about Friday’s Festival meet, Michael Maloney, General Manager of Galway Racecourse says “the Friday of our seven day Festival has grown from strength to strength, with advance ticket sales very strong again this year, proving its huge appeal and popularity.  With an array of great horse racing, new live bands, DJ’s and the reveal of our new Wilson Lynch two storey building, this year’s Galway Races promises to be a winner alright!”

Athlone Towncentre is home to major fashion brands including Zara, River Island and H&M as well as boutiques.  It is an ideal shopping destination with over 60 brands under one roof as well as numerous food offerings catering to all tastes.